INDRASARI, M.; SYAMSUDIN, N. .; TAMPUBOLON, L. R. R. U. Enhancing SME Product Brand Equity in The Digital Age as Strategic Approaches in the Era of Artificial Intelligence. International Journal of Business, Law, and Education, [S. l.], v. 5, n. 1, p. 1139 - 1152, 2024. DOI: 10.56442/ijble.v5i1.512. Disponível em: http://www.ijble.com/index.php/journal/article/view/512. Acesso em: 6 jul. 2025.